Westman Steel: Cookies Policy

1. User Identification & Session Management

• Session IDs: To keep users logged in across multiple pages.
• Login Status: To remember if a user is logged in or not.

2. Personalization & Preferences

• Site Preferences: Such as language settings, theme choices (dark mode, light mode), and currency preferences.
• Customization: Information about user-selected customization on websites, like layout or font size.

3. Analytics & Performance Data

• Pages Visited: Which pages a user visits and in what order.
• Time Spent on Each Page: How long users stay on certain pages.
• Bounce Rate: Information on whether users leave after visiting a single page.
• Session Duration: How long the overall user session lasts.

4. Behavioral Data

• Clickstream Data: Which links or buttons users click on.
• Scroll Depth: How far users scroll on a webpage.
• Interaction Data: Including form submissions, video plays, and other interactive elements.

5. Geolocation Data

• Approximate Location: Based on the IP address, cookies can store general location information such as city or region.

6. Targeted Advertising & Tracking

• Ads Clicked: Information on which ads were clicked and interactions with them.
• Ad Frequency: To prevent the same ad from being shown repeatedly.
• Interest Profiles: Building a profile based on the types of websites a user visits, their online shopping habits, and preferences for targeted ads.
• Cross-Site Tracking: Tracking user behavior across different websites to build a more detailed profile.

7. Shopping & E-Commerce

• Shopping Cart Data: To keep track of items added to an online shopping cart.
• Previous Purchases: For recommending products based on past purchases or browsing history.

8. Authentication Information

• Remember Me Data: Used for keeping users logged into a site across multiple sessions.
• Token Storage: For websites that use token-based authentication.

9. Device Information

• Browser Type and Version: To optimize website display for different browsers.
• Operating System Information: Stored to better serve content based on the device.
• Device Type: Information like mobile, tablet, or desktop.

10. Referral and UTM Data

• Referrer: Which website or link referred the user to the current page.
• Campaign Tracking: UTM parameters for tracking marketing campaign performance.

11. Consent Data

• Cookie Consent Status: Whether the user has accepted or rejected the cookie policy.